To support the development of these brands, the end of the 19th century came with an extraordinary invention namely enamel.
The mastery of enameling techniques has allowed to see in our streets hundreds of advertising supports dedicated to the promotion of brands!
The oil companies could be the most efficient by multiplying the supply points. We have to remember that at the beginning of the 20th century the cars consumed a lot and that they required very frequent maintenance and lubrication.
The popular car brands have been massively marketed thanks to the many concessions present all over Europe.
In Europe, the four major countries which emerged on the automotive production market are Germany, France, Italy and the United Kingdom.
It is essentially in these countries that most of the production of "Automobilia" advertising objects is concentrated.
The advertising art is nowadays recognized thanks to the contribution of internationally well known illustrators who saw their creations transposed on different supports Enamel plate, metal sheets, posters, plaster, oil cans, advertising plasters etc ....).
The prestigious automobile brands have also used street advertising: Alfa-Romeo, Avion-Voisin, BMW,Bugatti, Delage, Delahaye, Minerva, ... and many others have left beautiful pieces that just ask to be exposed.
By the oil tankers, as for the oil mills, there are also extraordinary creations: BP with the plate "The Winner" or SHELL its his creation of Jean d'Ylen are among the most exceptional that today are more difficult to find than a Bugatti T-35.
While reading these words you will understand that at Advertising Automobilia Gallery we are passionate.
Passionate people who have been collecting advertising art objects for more than 20 years for the sole purpose of preserving and gathering these exceptional objects, witness to our past and to the history of the automobile.